{"id":20126,"date":"2023-11-13T17:36:03","date_gmt":"2023-11-13T16:36:03","guid":{"rendered":"https:\/\/baralivres.ma\/?post_type=product&#038;p=20126"},"modified":"2023-11-13T17:36:04","modified_gmt":"2023-11-13T16:36:04","slug":"convainquez-qui-vous-voudrez","status":"publish","type":"product","link":"https:\/\/baralivres.ma\/?product=convainquez-qui-vous-voudrez","title":{"rendered":"Convainquez qui vous voudrez"},"content":{"rendered":"<p>Dans son ouvrage \u00ab\u00a0Vendez-moi cette plume\u00a0\u00bb, Daniel Pink explore l&rsquo;art de la vente souvent m\u00e9connu et mal per\u00e7u. Avec humour, il d\u00e9construit les st\u00e9r\u00e9otypes associ\u00e9s \u00e0 la vente et propose des conseils, des anecdotes et des exercices pour r\u00e9v\u00e9ler le vendeur qui sommeille en chacun de nous. L&rsquo;auteur invite \u00e0 s&rsquo;entra\u00eener \u00e0 convaincre, \u00e0 susciter l&rsquo;int\u00e9r\u00eat des clients potentiels, et \u00e0 improviser face aux questions. Ainsi, il d\u00e9voile des capacit\u00e9s d&rsquo;influence insoup\u00e7onn\u00e9es pour aider chacun \u00e0 ma\u00eetriser l&rsquo;art subtil de la vente dans divers contextes, que ce soit persuader un banquier, convaincre des coll\u00e8gues ou n\u00e9gocier avec des enfants. Ce livre offre une perspective positive et pragmatique sur l&rsquo;acte de vendre, montrant comment il peut \u00eatre un moyen puissant de communication et de persuasion dans la vie quotidienne.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00ab\u00a0Vendez-moi cette plume\u00a0\u00bb explore l&rsquo;art de la vente avec humour, d\u00e9construit les clich\u00e9s et donne des conseils pratiques.<\/p>\n","protected":false},"featured_media":20128,"comment_status":"open","ping_status":"closed","template":"","meta":{"inline_featured_image":false},"product_cat":[204,91],"product_tag":[],"class_list":{"0":"post-20126","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-francais","7":"product_cat-developpement","8":"pa_auteurs-daniel-h-pink","10":"first","11":"instock","12":"shipping-taxable","13":"purchasable","14":"product-type-simple"},"_links":{"self":[{"href":"https:\/\/baralivres.ma\/index.php?rest_route=\/wp\/v2\/product\/20126","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/baralivres.ma\/index.php?rest_route=\/wp\/v2\/product"}],"about":[{"href":"https:\/\/baralivres.ma\/index.php?rest_route=\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/baralivres.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=20126"}],"version-history":[{"count":1,"href":"https:\/\/baralivres.ma\/index.php?rest_route=\/wp\/v2\/product\/20126\/revisions"}],"predecessor-version":[{"id":20131,"href":"https:\/\/baralivres.ma\/index.php?rest_route=\/wp\/v2\/product\/20126\/revisions\/20131"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/baralivres.ma\/index.php?rest_route=\/wp\/v2\/media\/20128"}],"wp:attachment":[{"href":"https:\/\/baralivres.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=20126"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/baralivres.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_cat&post=20126"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/baralivres.ma\/index.php?rest_route=%2Fwp%2Fv2%2Fproduct_tag&post=20126"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}